Panerai is one of those watch manufacturers whose product always catches a lot of attention, though it is intended mostly for a special category of people who prefer reliability, comfort and functionality to all other characteristics.
Thanks to very high quality, great reliability, complicity of its watches and constant search for innovations Panerai has become a brand that is greatly appreciated by collectors and ordinary customers.
Panerai company, that is lead by talented watch maker Angelo Bonati set a course for renovation and perfection of models that already exist and for creation of new models. That is why the epithet "fashionable" can be and at the same time cannot be related to Panerai watches.
Panerai watches are always in fashion, but they are always true to themselves, to their own style. Strict and uncompromised style is considered to be the most suitable for an image of a strong man. True machos do appreciate the style of Panerai.
Elegant design and high quality makes Panerai especial. No gold, no huge gems, no strange shapes. Panerai is always strict and classic. Professional sportsmen and those who prefer active life style rely on chronographs by Panerai. Quality of these watches never fail their owners.
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